- Practice Groups
- Agenda 2021
WLA Members can carry the ‘World Law Alliance’ or ‘WLA’ name and brand identity, either exclusively or as part of their regional practice names and provide services to their clients. Member firms have a number of rights and obligations as a result of their membership of ‘World Law Alliance’ or ‘WLA’. These rights and obligations include voting rights, right to nominate in various international industry groups, practice groups and working groups. Obligation to abide by the code of practice and other operational bylaws of WLA. A WLA Member or WLA Firm agrees to meet a number of high standards set in the WLA bylaws, code of practice. These standards relate to the quality and range of their services, as well as to other issues such as their size, location and branding. Member firms agree to apply global policies on quality assurance, ethics & independence and inspections, in compliance with applicable international standards.
“WLA Associate” is allowed to identify themselves as a “WLA Associate’. They are not member firms of ‘World Law Alliance’ or ‘WLA’ and have limited rights and obligations. They have no voting rights and can not participate in any of the internal WLA working groups, Industry and practice groups. Their role is limited to the exchange and Referral of work with other WLA members and associates as a certified legal or law practice. Associates can use the term “WLA Associate” as an expression and identification that the firm is a “WLA Associate” and agree to provide services and advice to clients or member firms in locations where, at present, there is no member firm.
WHO CAN BECOME A WLA ASSOCIATE? LEARN MORE ABOUT WLA ASSOCIATE HERE
Disparate, yet Together – WLA Firms serve clients to the best of their ability together. The geographic and practice diversity of WLA allows us to have a breadth of knowledge that can be used when addressing client needs.
We share those experiences and learn from each other regarding effectively addressing numerous issues, creating winning strategies and using our knowledge to assist each other.
It isn’t difficult to identify problems. Assisting each other to find the solutions is actually the key to effective client service, firm management and practice development.
Instantly expand your geographic reach without the challenges and expense associated with launching own overseas offices Market your niche to a wider audience across the globe at a fraction of your invested resources Get on the radar of new corporate clients around the world Improved awareness in the local marketplace, as well as internationally, whether you are branded or unbranded.
WLA members are a close-knit group of firms that are highly respected in their local markets, well- versed in current business trends, internationally connected, extremely ethical, and work with a shared vision and set of values.
Everything we do at WLA is designed to give our member firms the resources, opportunities and culture of friendship they need to connect, engage, grow, and extend their legal and advisory reach to clients everywhere in the world.
Access to technical manuals, global software and training that are international standard compliant. Develop practice and skills through a variety of initiatives, shared matters, projects, WLA conferences, informal face-to-face interactions, collaborative business development projects and meet-ups Deliver consistent, high quality service to clients, wherever they are headquartered or have a presence in the world Create a joint venture team or collaborate in the representation of large, complex international transactions.
Business development support and international networking opportunities. Make a joint pitch with WLA for large or high value clients Develop your pro bono activities and more in the chosen sector, location or practice areas Grow and diversify your client base through inbound work referrals from other WLA member firms, both regional and international. Send a referral to the most competent law firm and get referrals from other law firms Build your network and stimulate business development opportunities by participating in global, regional and national web-live and live events.
Online Landing Page of the Law Firm with all necessary Information Profile of all the law firm partners on WLA platform Videos in various sections of WLA platform Constantly updated and maintained a public profile on WLA Platform to enhance your recognition and improve your search visibility online.
Assured marketing and outreach footprint via WLA campaigns Assured guaranteed minimum business inquiries or leads from WLA central marketing team or home office Assured referrals in lieu of referrals – Inbound and outbound referral of engagements from other member firms worldwide.
Get Recognition that the firm is part of an integrated global brand trusted for its quality Enhance your firms’ reputation for delivering the highest international standards of ethics, client service and professionalism Use of WLA brand in the following ways A WLA firm Member WLA.
Member firms gain a global footprint and become likely to receive more referrals, along with the ability to connect clients to the right talent to meet a client’s specific need in most any geography required.
WLA members benefit by gaining access to potential new clients, increased opportunities through joint marketing initiatives and access to top quality training and know-how. This allows member firms, regardless of size or location, to be connected to client opportunities around the world and to collaborate with other firms to find the right match with the right expertise in the right place for clients.
WLA members collaboratively develop, own and control specialized assets with a collective purpose in different practice and industry sectors. WLA Membership allows progressive firms to remain independent, build reputation and pursue multi-market growth opportunities.
Members will be allowed to use WLA identity and can use any of the tag lines mentioned below-
The logo can essentially be used at the bottom footer of a website and email signatures.
The WLA logos will be shared with descriptions on how to use it in various settings. With links to WLA assets for clients Knowledge
Our success comes from bringing together ‘like-minded’ individuals and firms who share the WLA vision and value honesty, integrity, innovation and mutual trust. What we look for in a member Firms that provide highly specialized and focused practice related to a jurisdiction, industry or practice area. Or firms with resource capacity. English-speaking capabilities at the partner level Willingness to share knowledge and participate in WLA activities Size is not critical, but a minimum of two partners suggests that a firm has the resources and capabilities we look for.
Members are generally well-established medium-sized firms in their jurisdictions, with substantial partner involvement and both local and international expertise. Firms are responsible for their own staff and work projects. We also admit sole practitioners, boutiques and large practices. English fluency is essential.
Active and Engaged.
Membership to WLA is non-exclusive, but participation in regional and practice-specific networks is encouraged. Firms share an ongoing commitment to the operation and development of WLA, such as participation in conferences and events and prompt response to WLA requests and referrals from other firms.
Shared Values of Honesty, Trust, and Innovation.
Mutual trust and friendship are among the fundamental attributes of WLA membership. Members must adhere to principles of honesty and integrity in all professional dealings, and should observe modern business practices and the ability to communicate efficiently through modern communication channels.
If you are interested in being considered as a prospective member of WLA please complete the Prospective Members Application Form. After the application is approved and accepted, members pay a small annual membership fee that will depend on the size of your firm and number of jurisdictions covered.
WLA membership is non-exclusive – you preserve your own brand and are always free to join other networks.
All members pay a primary annual membership fee towards covering the costs of primary expenses of members concierge and services
The fee is determined on the size (Number of Partners, Branches & Practice Areas) and location of a member firm. Membership team will be happy to share the member fee applicable for your firm on request.
Application for membership is made by completing an application form. There is no cost to make an application. This form asks for general details about your firm; experience of providing legal services, details of your skills/experience etc. Once completed, this is circulated to our Board of Directors for acceptance (or to ask further questions).
Membership starts after payment of a nominal annual membership fee which is based on the number of partners in your firm. New members are also obliged to sign the WLA’s Quality Code (to identify their compliance with it) and to acknowledge the Rules and Regulations of the Association.