What is World Law Alliance?

World Law Alliance is an Institutional platform where independent law firms co-practice across borders under one shared framework of excellence.

How many jurisdictions does WLA cover?

WLA has partner firms across 80+ jurisdictions worldwide, with one exclusive partner firm Per Practice.

How can my law firm join WLA?

Law firms can apply for WLA Partner Firm status through our Expression of Interest form. We designate one exclusive partner firm Per Practice.

Home/ Sectors/ Luxury Brands & Fashion Houses

WLA Co-Practice for Luxury Brands & Fashion Houses

Global brand protection.
Every market.
One co-practice team.

WLA co-practice coordinates the global IP, distribution, employment, and commercial legal needs of luxury brands and fashion houses — across Europe, the Gulf, Asia, and the Americas — under one Institutional framework that protects the brand as vigorously in Riyadh as in Paris.

90+

Jurisdictions

48hr

Specialist matched

Brand strategy — all markets

Live Intelligence

Active

EU Unitary Patent

Operational — fundamental change to European IP strategy for luxury houses with broad portfolios

Active

CNIPA China

Trademark quality improvements — well-known mark protection framework strengthened

Active

UAE IP Law

Updated framework — enhanced anti-counterfeiting enforcement in Dubai and Abu Dhabi free zones

Active

UK Post-Brexit IP

UKIPO separation from EU IP — dual filing now required for complete European brand coverage

What WLA co-practice gives luxury brands

One coherent co-practice
team across all markets.

WLA co-practice means one coordinated team addressing all of your cross-border luxury brand legal needs simultaneously — not multiple disconnected advisers you have to manage yourself.

Global Trademark Portfolio Co-Practice

WLA co-practice coordinates trademark registration, renewal, and monitoring across all key luxury markets — one programme, local depth in each jurisdiction.

IP Core

Counterfeiting Enforcement Coordination

Simultaneous enforcement action across multiple jurisdictions — WLA coordinates local co-practice partners for maximum impact in each market.

Enforcement

International Distribution Co-Practice

Cross-border distribution and licensing agreements — locally compliant, globally consistent brand protection standards across all territories.

Commercial

EU Unitary Patent IP Strategy

Barcelona UPC and EU Unitary Patent strategy — WLA co-practice coordinates IP decision-making across all EU member states simultaneously.

Strategy

Luxury Employment — Key Talent Co-Practice

Creative director, executive, and key talent agreements — cross-border employment structures co-practiced in every relevant jurisdiction.

Employment

From the GC

Our brand exists in 45 countries. The legal risk exists in all 45. WLA co-practice gave us for the first time a single Institutional framework that actually covered all of them — the co-practice team protects the brand in Paris and Riyadh with the same rigour.

General Counsel

European luxury fashion house, 45-market portfolio

How WLA co-practice works

Brief WLA on your brand

Describe the jurisdiction, the issue — trademark, distribution, enforcement — and the timeline. WLA reviews within 24 hours.

Co-practice team assembled

WLA assembles IP, distribution, and employment specialists in every relevant jurisdiction within 48 hours.

Global brand coordination

One co-practice engagement covering all markets. Brand protection and compliance addressed simultaneously.

Ongoing brand protection

WLA maintains ongoing co-practice coverage — monitoring, enforcement, and regulatory compliance as they evolve.

WLA partner firms for luxury brands

The specialists in this group.

WLA Qualified IP and commercial specialists for luxury brands — one exclusive partner Per Practice.

Dr. Zubrod | Friesen PartG mbB

Frankfurt, Germany

Transactional Practice GroupIntellectual Property GroupInsolvency and Restructuring Group

SUCCESSFUL SUCCESSION – DESIGNED WITH US Our range of services is completely tailored to you and…

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William KW Leung & Co.

Aberdeen, Hong Kong

Transactional Practice GroupIntellectual Property GroupGlobal Arbitration and Mediation Group

William KW Leung & Co (website: www.jwlw.com)a solicitors firm located in Hong Kong providing legal services…

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Galante & Martins

Montevideo, Uruguay

Transactional Practice GroupIntellectual Property GroupInjury and Terrorism Group

Tradition Galante & Martins was founded in 1951 as a firm strongly based on the personality…

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Leader Corporate Services Limited

Hong Kong, Hong Kong

Transactional Practice GroupIntellectual Property GroupTax Group

We keep your interest at heart With the continuous changes in corporate laws and various regulatory…

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Penrose Law

Amsterdam, Netherlands

Transactional Practice GroupIntellectual Property GroupGlobal Dispute Group

Penrose is a corporate law firm that specialises in –strategic- Dutch law advice, litigation and commercial…

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Aaron Suero & Pedersini

Santo Domingo, Dominican Republic

Transactional Practice GroupIntellectual Property GroupInjury and Terrorism Group

Today’s clients expect competent and highly effective legal representation. Our law firm focuses on developing exceptional…

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Key practitioners

Hong Kong

Steve Wong Che Ming

Corporate & Commercial

Managing Partner, Figueras Legal

Reagan Blankfein Gates

View all WLA practitioners →

WLA Co-Practice Protocol

Brief WLA on your luxury brand matter.

No cold calls. No procurement. WLA assembles the co-practice team in 48 hours — one engagement, all markets, jointly held.

Global brand protection.Every market.One co-practice team.

One coherent co-practiceteam across all markets.

The specialists in this group.

Brief WLA on your luxury brand matter.

Global brand protection.
Every market.
One co-practice team.

One coherent co-practice
team across all markets.